July 2008: Datactics Reaches New Heights In The Gartner Magic Quadrant For Data Quality Tools

Datactics, specialist in data quality management solutions, is pleased to announce its inclusion in the independent Gartner Magic Quadrant for Data Quality Tools report 2008. This is the second consecutive year that Datactics has achieved such industry recognition and this year, its innovation in technology, coupled with its growing strategic partnerships, have propelled it into a higher position in the quadrant.

Datactics can address a broad range of data quality issues far beyond the traditional requirements of customer data cleansing.  Its software and solutions are acknowledged for their ease of use, rapid deployment and comprehensive nature.  Its data quality product suite supports multiple languages across various platforms.

Embraced by both business and IT users, Datactics technology is as easy to use for product data as for customer data. As a result, its applications have become an integral component in creating, controlling and monitoring data quality throughout global supply chains for Fortune 500 Companies.

To help drive further success, Datactics recently appointed Jon Brooks as its CEO. With a notable career spanning over 25 years’ senior management experience in the IT industry, providing strategic direction and bringing products to market, Jon has a track record in growing worldwide software businesses. His appointment coincides with £1 million investment to expand the company’s international partner network in Europe and North America.

Jon Brooks comments, “Our inclusion in the Gartner Magic Quadrant for Data Quality Tools 2008 only reinforces our capabilities to address the most complex of data quality challenges such as product and finance information management. Being as easy to use for product data as for customer data means supply chain organizations can now increase purchasing leverage and reduce time to market quickly and cost-effectively. Additional modules and new strategic partnerships will ensure Datactics' continued success."

The report highlights that organizations of all sizes and in all industries are recognizing the importance of high quality data and its critical role in information governance and stewardship driven by broader enterprise information management initiatives. Accurate data is a leverage point to enhance efficiency, increase effectiveness and support competitiveness.

About Gartner's Magic Quadrant

The Magic Quadrant is copyrighted 2008 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Datactics

Datactics data quality solutions equip the business user to build a unified, enhanced and accurate view of product, supplier, customer and financial data. Use of Datactics reduces manual data cleansing time and costs, creating faster time to market, driving revenue as well as reducing risk and costs. The company specializes in industries such as distribution, retail and manufacturing.

Datactics has over 10 years experience in the data quality industry. The company has gained industry recognition as a visionary within the Gartner Magic Quadrant for Data Quality Tools since 2007. Datactics has been recognized by Bloor Research and also by Information Difference in its Data Quality Landscape Report. Datactics has a strong portfolio of Fortune 500 customers and other leading organizations, and a worldwide partner network.